Amazon Prime Day 2024 is approaching, ready?
About Prime Day
Prime Day is a major promotional event organized by Amazon every year. It was born in July 2015 when Amazon celebrated its 20th anniversary and reached a milestone new peak of spending on Prime Day 2023 (more than 375 million items purchased.) Prime Day 2024 is coming up in July.Prime Day as the most important member holiday of the whole year on the Amazon e-commerce platform.
What impact does Prime Day have on the cross-border transportation industry?
- A surge in logistics demand, which significantly increases the workload of warehouses, distribution centers and logistics service providers.
- Delays in shipment of goods and overloading of transportation networks.
- Inventory management will be a huge challenge to ensure that popular stocks are adequate and increase advance stocking.
- Unstable cross-border transportation freight rates.
- Rising pressure on warehousing, which will affect the speed and efficiency of goods processing.
How should cross-border sellers cope with Prime Day?
- Make advance preparations, such as stocking up in advance, to ensure that there is enough inventory during the Prime Day.
- Inventory management optimization: use Fulfillment by Amazon (FBA) to ensure delivery speed.
- Closely monitor shipping/air transportation: deal with possible delays in a timely manner to ensure on-time delivery.
- Adjust the transportation plan, combining such as air, sea and land transportation and other transportation routes.
- Adjust promotional strategies: Reasonably adjust promotional efforts according to inventory and logistics capabilities to avoid logistics problems caused by too many orders. Ensure that popular items are supported by sufficient inventory.
- Maintain communication with customers: Do a good job of timely customer communication, update order status, and properly handle after-sale returns and exchanges.
How to select a professional logistics partner?
Choosing a reliable logistics partner is crucial!
Choose us to help you better cope with each annual Prime Day!
Our company has more than 10 years of cross-border logistics and transportation experience, to ensure that your goods transportation compliance and customs clearance, safe and reliable.
Our services
- Fulfillment by Amazon(FBA)
- Vietnam-American Express
- FDA product shipping
- Return shipping
- FOB/CIF etc.
- US ocean freight DDP